In prior posts, I covered items such as a great Twitter profile and a wonderful Twitter header graphic as well as the use of Hashtags to gain exposure for your tweets.
Now I want to specifically address the task of gaining Twitter followers which is essential for success on Twitter for multiple reasons.
Here are some ideas which will help you establish a baseline of good techniques on Twitter. However, before you get started give some thought to your overall strategy for your Twitter account. A strategy will have multiple aspects to it and some of them are vital and essential.
Have you ever thought about how effective Twitter can be as a transport mechanism?
Twitter can be very effective as a short message, a headline, and to start the process to get someone to visit your center of content. A tweet is more like a headline. A tweet cannot be long. A Twitter message must catch the attention of a reader quickly. A tweet can act like a headline and introduce a thought or concept. It can be an introduction to something that contains more information and more value.
A hashtag is a word or phrase that is written without any spaces and prefixed with a ‘#’ symbol. Like so: #example
The word Hashtag (#) has become so significant that it was added to the Oxford Dictionary in 2014. The actual hashtag definition says: “a word or phrase preceded by the hash sign (#) used on social media websites, especially Twitter, to identify messages on a specific topic”.
Hashtags can be a very powerful tool to promote your content on Twitter. Of course, they can be used to help you find things – which means they act like a search engine on Twitter. But this “search-like” function for hashtags is fundamental to helping you gain more exposure for your tweets as other people use hashtags to find your content.
A tweet can only be 140 characters. This is a wonderful thing. No verbose or long-winded announcements on Twitter! Because of the short nature of a tweet, a picture can really boost engagement and help your tweet to get noticed.
You can attach up to four images in any single tweet and for some tweets, this can make a great deal of sense. These 4 images will display as a preview collage in your followers’ timeline. Anyone viewing the tweet can expand it to see each photo individually.
Your profile is your foundation on Twitter. If it is not set up well, then the people you want to follow you may not. Your hard work to identify niche-focused followers and compel them to follow you will not work as well (or may even work poorly) if you do not have a strong profile.
You may not be perfect but you can be proud.
There is nothing wrong with being proud of something you have done and this post is about being proud of your Twitter account. This means that your Twitter account brings you pleasure and satisfaction because you know it is adding value for others.
There are many reasons why people do not read your blog posts. Take a look at this list and think about which reasons may apply to your blog posts. I could think of more than 10 but this list is a great start.
You may also get some ideas on how to improve your content by looking over this list. If you improve in some of these areas it can make a big difference to your audience – and it is all about your audience – create content designed specifically for them.
Think about the reasons why people may not be reading your blog content. Then take strategic steps to improve.
We all know Marco Polo and we remember him as a famous explorer. However, he was not really an explorer. He was a merchant from Venice. Why do we remember him as an explorer? We remember him today – 700 years later – because he did one thing that none of the other merchants of the day did – he wrote about his travels.
The fact that we even remember Marco Polo today is because he was a writer.
Can Google See?Computer learning or as some may also refer to it as – machine learning – is a fascinating topic. Beyond it being fascinating, be aware that the machines are learning fast. This “learning” capability is also being applied to search algorithms and this is good for searchers as it means we, as searchers, will get better results when we perform a search.
The “machine learning” occurs in two ways: