October 14, 2019
31 May

A Blog Post Style and SEO Guide

A Blog Post Style and SEO Guide

When I teach a class on blogging many questions are asked that relates to the “style” of the post. Though the latitude related to blog post style allows for great freedom and flexibility there may be some things that you will want to think about in some detail and make sure you address them with each post. Keep in mind that it is also important to establish your own style and to have confidence in it.

Blog Post Style - A Blog Post Style and SEO Guide

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Here is my breakdown.

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31 May

What Happened To Friendster

What Happened to Friendster?

A Case for Your Very Own Center of Content

Develop and Focus on Your Center of Content - Lesson Learned from Friendster

Friendster was once a big social networking service. The service allowed users to contact other members, maintain those contacts, share content and media and discover events, music and hobbies. At its peak it had over 115 million registered users.

 

They tried to transform the service into a gaming site and this only made things worse for the people that wanted to use it as a social network. Friendster got it wrong and as big as they were they are now defunct.

 

On June 14, 2015 Friendster released the follow message to it members and the rest of the world:

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11 May

On Page SEO

Vital Components of On-Page SEO

When you think of search engine optimization (SEO), you need to think about what you can control and one of these is your on-page SEO. If you are creating a content piece at your center of content (your website or blog) then you have complete control of the on-page SEO.

On Page SEO

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21 Apr

Advice On How To Get the Best Listings

Real Estate Marketing

Advice On How To Get the Best Listings

 

This is a how-to blog post. It outlines a step-by-step process which will help you – the real estate agent – move through the process of the initial call to having the listing agreement. This approach will help any home owner to feel comfortable listing their property with you.

Real Estate Marketing - Getting The Best Listings

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24 Mar

Link Building Things to Avoid

Link Building

Things to Avoid

Link Building - Things to Avoid

 

A lot of link building strategies can backfire, causing more damage than doing good. If you want to improve your ranking in the long term, using what we call a holistic SEO strategy, you should definitely avoid certain link building tactics.

 

In this post, I’ll describe link building DON’TS: tactics you most definitely should NOT use.

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10 Mar

Blog Post Tags

Blog Post Tags

Are They Important?

How To Use Them

Most blogging platforms–like WordPress–provide you with the ability to assign tags to your posts. I will refer to these as “blog post tags” so as not to confuse you with other tags (H Tags or Meta Tags for example). To tag a post properly can help your readers and your SEO. Here is some advice.

Blog Tags

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08 Mar

Blog Ideas for Your Content Marketing Plan

Blog Ideas for Your Content Marketing Plan

Good bloggers work from a plan. This plan defines content that the blogger feels will be of interest to their audience and provides value to readers. It make things easier and more effective to work from a plan. In the long run a plan makes your blog better and saves you time.

Blog Ideas and SEO

Here are 7 ideas that I recommend you consider for your blog content marketing plan. You will have better content which leads to improved SEO, higher authority and more and better business!

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07 Mar

Real Estate Marketing

The Content Center – Part 2

Real Estate Blogging

Real Estate Blogging - Real Estate Center of Content

This is part 2 of a series on creating a center of content that supports your real estate business.

You always need a center of content and the primary center will be your website and the service and content that it provides. You can further enhance your content center with a blog and your real estate blog will be a perfect compliment to your website.

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