March 19, 2024

25 Best Practice Twitter Tips

25 Best Practice Tips for Using Twitter

Using Twitter for Business

Twitter is a great way to expand your reach and can be an effective tool to gaining more exposure for your content. It can also be used to find and make new relationships. After all, most Twitter feeds are set up and managed by people. Here are some tips to help you to build a bigger and more engaging Twitter feed.

25 Best Practice Twitter Tips

Full Story

Questions About RankBrain Answered

Google’s RankBrain & Content Marketing

What You Need To Do

First off – what is the objective of Google? OK . . . OK to make a profit but their prominence is based on search performance.

Google’s primary objective is to always produce the best search results possible. When Google makes changes to deliver the best then we also have to be better to be presented high in search with our content.

That brings me to Google’s new “machine learning” analysis software called RankBrain?

 

RankBrain - Google and Machine Learning and SEO
What is RankBrain?

Full Story

A Blog Post Style and SEO Guide

A Blog Post Style and SEO Guide

When I teach a class on blogging many questions are asked that relates to the “style” of the post. Though the latitude related to blog post style allows for great freedom and flexibility there may be some things that you will want to think about in some detail and make sure you address them with each post. Keep in mind that it is also important to establish your own style and to have confidence in it.

Blog Post Style - A Blog Post Style and SEO Guide

.

Here is my breakdown.

Full Story

What Happened To Friendster

What Happened to Friendster?

A Case for Your Very Own Center of Content

Develop and Focus on Your Center of Content - Lesson Learned from Friendster

Friendster was once a big social networking service. The service allowed users to contact other members, maintain those contacts, share content and media and discover events, music and hobbies. At its peak it had over 115 million registered users.

 

They tried to transform the service into a gaming site and this only made things worse for the people that wanted to use it as a social network. Friendster got it wrong and as big as they were they are now defunct.

 

On June 14, 2015 Friendster released the follow message to it members and the rest of the world:

Full Story

Link Building Things to Avoid

Link Building

Things to Avoid

Link Building - Things to Avoid

 

A lot of link building strategies can backfire, causing more damage than doing good. If you want to improve your ranking in the long term, using what we call a holistic SEO strategy, you should definitely avoid certain link building tactics.

 

In this post, I’ll describe link building DON’TS: tactics you most definitely should NOT use.

Full Story

Blog Post Tags

Blog Post Tags

Are They Important?

How To Use Them

Most blogging platforms–like WordPress–provide you with the ability to assign tags to your posts. I will refer to these as “blog post tags” so as not to confuse you with other tags (H Tags or Meta Tags for example). To tag a post properly can help your readers and your SEO. Here is some advice.

Blog Tags

Full Story

Blog Ideas for Your Content Marketing Plan

Blog Ideas for Your Content Marketing Plan

Good bloggers work from a plan. This plan defines content that the blogger feels will be of interest to their audience and provides value to readers. It make things easier and more effective to work from a plan. In the long run a plan makes your blog better and saves you time.

Blog Ideas and SEO

Here are 7 ideas that I recommend you consider for your blog content marketing plan. You will have better content which leads to improved SEO, higher authority and more and better business!

Full Story