Does the Google’s Link Operator Tell You Anything Meaningful?
The simple answer a NO! Typing link:www.yoursite.com into Google’s search box often won’t even show you any links. It certainly will not show you all your links. When it does show you some, they’re usually not the best ones.
Don’t bother to use this command because it is mis-leading at the very best. While there are some helpful tools that can find some backlinks, there is no foolproof method for finding out about all the links that point to your site or to your competitors’ sites. The good news is, just because you can’t find them all doesn’t mean they don’t exist. Keep making a great site with great content that delights your visitors and also continue to create fresh web content. Then work to get the word out in as many ways as you can.
Keep building your link profile and link network. Do not worry too much if you cannot generate an accurate list of all your links. As you create great web content and gain in-coming links you will see your site rise in search and you will see your traffic grow and this will be proof enough.