May 17, 2021
06 Sep

A Helpful Real Estate Blog

A Helpful Real Estate Blog

Focus for Blogging Success

Real Estate Blogging If you are a real estate agent and want to promote your business by blogging, then there are a few clear objectives you need to have in mind.

These are:

  1. Establish Your Authority
  2. Help Solve Reader Problems
  3. Boost Your Position in Local Search – More Traffic – More Exposure
  4. Boost Article Sharing – More Traffic – More Exposure

Here are some ideas for your real estate blog content that will help you to achieve all of the above.

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10 Aug

Google Reviews

Ten Reasons Your Google Reviews Are Not Being Displayed

Support with Google Reviews

Google Reviews Don't Display

Over the past few months I have received many inquiries from clients about the Google Review situation. People have asked about best practice when it comes to gaining reviews. However, a significant percentage of the inquires also are related to people claiming to have received reviews and their Google reviews don’t display in the Google Knowledge Graph area.

I have looked at this closely over the past couple of months. Here are my conclusions as to reviews may not be displayed in the Google Knowledge Graph area on the right of the search results.

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27 Jul

Project Management Success

Communicating Using Questions and Project Management

Five Important Questions

Project Management - Questions Lead To Success

You are staring a new project and you are part of a team or even the team leader. To form a team is often a good idea as we can all get more done by working as part of a team. However, there are initial communication issues that every new team has. Here are some questions to keep in mind to make sure communication remains clear and productive.

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11 Jul

Twitter Hashtag Advice

Twitter Hashtag Advice

If You Do Any of This then Clean Up Your Act!

Twitter Hashtag Advice - Twitter Tips Dos and Don'ts

I see many a tweet that does not make much sense or that tries to do too much. Moreover, I see too many that are annoying. I wonder where the people that publish these annoying tweets get their advice. Here are some things to avoid and some best practice advice.

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11 Jul

25 Best Practice Twitter Tips

25 Best Practice Tips for Using Twitter

Using Twitter for Business

Twitter is a great way to expand your reach and can be an effective tool to gaining more exposure for your content. It can also be used to find and make new relationships. After all, most Twitter feeds are set up and managed by people. Here are some tips to help you to build a bigger and more engaging Twitter feed.

25 Best Practice Twitter Tips

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22 Jun

Questions About RankBrain Answered

Google’s RankBrain & Content Marketing

What You Need To Do

First off – what is the objective of Google? OK . . . OK to make a profit but their prominence is based on search performance.

Google’s primary objective is to always produce the best search results possible. When Google makes changes to deliver the best then we also have to be better to be presented high in search with our content.

That brings me to Google’s new “machine learning” analysis software called RankBrain?

 

RankBrain - Google and Machine Learning and SEO
What is RankBrain?

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31 May

What Happened To Friendster

What Happened to Friendster?

A Case for Your Very Own Center of Content

Develop and Focus on Your Center of Content - Lesson Learned from Friendster

Friendster was once a big social networking service. The service allowed users to contact other members, maintain those contacts, share content and media and discover events, music and hobbies. At its peak it had over 115 million registered users.

 

They tried to transform the service into a gaming site and this only made things worse for the people that wanted to use it as a social network. Friendster got it wrong and as big as they were they are now defunct.

 

On June 14, 2015 Friendster released the follow message to it members and the rest of the world:

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07 Mar

Real Estate Marketing

The Content Center – Part 2

Real Estate Blogging

Real Estate Blogging - Real Estate Center of Content

This is part 2 of a series on creating a center of content that supports your real estate business.

You always need a center of content and the primary center will be your website and the service and content that it provides. You can further enhance your content center with a blog and your real estate blog will be a perfect compliment to your website.

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